Med Spa Scaling: Content That Generates Growth, Leadership & Debt-Free Growth w/ Dr. Johnny Franco

by Ricky Shockley | Aug 31, 2026 | Tips & Advice

In the rapidly evolving world of medical aesthetics and plastic surgery, practice owners are constantly seeking the optimal balance between high-volume clinical execution, patient-centric care, and scalable business strategy. Dr. Johnny Franco, founder of Austin...

Why Growth Got Harder: Paid Traffic, Pricing Risks, and the Need to Actually Stand Out

by Ricky Shockley | Jul 6, 2026 | Tips & Advice

Welcome back to our regularly scheduled programming here on the podcast and the YouTube channel. Before we dive into today’s core topics, I have an important request: if you did not watch or listen to our 2026 Series, please go back and check out as many of those...

Med Spa Marketing Math Explained: ROI, Discounting & Budget Prioritization (2026)

by Ricky Shockley | Feb 2, 2026 | Tips & Advice

If you’re ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule  Welcome to part two of our 2026 med spa marketing series....

STEAL Our 2026 Med Spa Growth Framework: Exact Ad Strategies, Offers & 7-Figure Growth

by Ricky Shockley | Jan 28, 2026 | Tips & Advice

If you’re ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule   I am incredibly excited to kick off our 2026...

Quick Med Spa Marketing Wins for Growth in 2026

by Ricky Shockley | Jan 12, 2026 | Tips & Advice

If you’re ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule  As we move through the opening days of 2026, many med spa...