A fractional CMO team, not just an ads manager.
We build the foundation that makes you the obvious choice in your market, plan your spend against your real numbers, and run the channels that fill your calendar. Ads are one of those channels. The thinking behind them is what you are really hiring.
Get My Free Strategy SessionWe don’t sell this à la carte. Fractional CMO consulting is the first part of our three-part system: Strategy, Execution, and Proof. The plan only pays off when the same team runs it and tracks it.
See Growth Programs →Built into every program, not billed by the question.
The guardrail is simple: CMO reviews and planning on your program’s cadence, with support in between as your campaigns need it.
Scheduled calls on your program’s cadence, from a monthly check-in to twice-monthly reviews, to look at your numbers and decide what is next.
Your numbers, what we decided and why, and who owns each next step, so nothing lives only in someone’s memory.
Every week our full strategy team reviews client accounts together, so your plan benefits from more than one marketer’s experience.
When something comes up, like a slow week, a new device, or a quality concern, we help you decide before you react, through Basecamp and email.
Before you scale, we model what more ad spend means for new patients, first-visit revenue, and month-one cash flow.
Speed to lead, consult conversion, and rebooking are where marketing results are won or lost, so we coach them too.
Marketing should be an investment, not an expense.
Before a dollar goes to ads, we work through the decisions that determine whether your marketing compounds or just churns.
We calibrate the right offer to your practice: your risk tolerance, your capacity, your goals, using 12 months of real client data across 765+ campaign-months, not guesswork.
The real brand-building happens inside your building, during the consult and treatment. We help you tighten that experience so marketing dollars aren’t wasted on leads who don’t rebook.
Retention is what turns a scary-looking acquisition cost into a great investment. We build the rebooking strategy that makes your numbers work long-term.
We project revenue from clients acquired over time based on retention, so you have real confidence in your growth path, not just a guess about next month.
The five numbers that actually matter.
Lead cost optimization
Conversion rate (leads to booked)
Customer acquisition cost
Initial-visit revenue averages
Rebooking & retention rates
Two ways to hire a med spa marketing agency.
Every agency promises leads. The model an agency runs on quietly determines everything you receive.
Stock creative that looks like every other spa. The discount is the entire strategy. Same play on everyone, then set-and-forget. Reporting is lead counts and vanity metrics.
Brand-forward creative built around your team and story. Context first: your market and numbers shape every move. CFO-level reporting: true ROI, CAC, retention.
Let’s build your growth plan.
Free 90-minute strategy session for qualifying med spas. No obligation, no sales pitch. Every session includes your personalized 21-point Growth Scorecard.
Book My Free Strategy Session