Blog
Tips & Advice
Tips and Advice for Med Spa, Dermatology and Aesthetic Practices. Brought to you by the Owner and Marketing Expert, Ricky Shockley!
Stop Trying to Go Viral: The Med Spa Social Media Marketing Strategy That CONVERTS
https://www.youtube.com/watch?v=tGUmcyiX3iw When a prospective client discovers your business—whether they clicked on an ad, heard about you through word of mouth, received a referral, looked up your Google reviews, or simply drove past your office—they all follow the...
You’re Being Lied to About Discount Ads for Med Spas
https://www.youtube.com/watch?v=8njxd4KP0e0 If you are a med spa owner, you have undoubtedly been targeted by marketing consultants, agencies, or industry gurus telling you that discount-based ads are ruining your brand. They warn you that running promotions will only...
How to Close 391% More Med Spa Leads (Speed to Lead Insights)
https://www.youtube.com/watch?v=H89qmTPq2rg As a practice owner, you are constantly looking for levers to pull to optimize your marketing spend, increase bookings, and grow your revenue. Often, we obsess over ad creative, offer structures, and complex sales scripts....
The $10M Med Spa Blueprint: Strategies That Scale When Ads Hit a Ceiling
https://www.youtube.com/watch?v=wlbg4vzgnpY If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Welcome to Part...
SEO & AI SEO (GEO, AEO) for Med Spas in 2026: Fast Tips for Better Rankings!
https://www.youtube.com/watch?v=B_5JFKiZYrE If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule Welcome to part six of...
Financial Benchmarks for High-Margin Med Spas: Payroll, Profit & Provider Pay w/ Jessica Hunter
https://www.youtube.com/watch?v=zj7DQnhFOAQ If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/schedule In the...